Ideas that will make you richer than your banker
People are looking for the best options for investing their money and making a profit. Nevertheless, it is noted that more often than not the right decisions that lead to…

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Keys to Success: Five Fears That Stop Entrepreneurs
There are many fears and excuses that keep us from getting everything that we want to achieve as entrepreneurs. But success and failure are always a conscious choice. When I…

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The battle of brands: companies with better grammar win
I have already talked about evidence that good grammar increases your income. Rob Asgard has determined that there are grammar crimes that can actually prevent you from getting a job.…

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The battle of brands: companies with better grammar win

I have already talked about evidence that good grammar increases your income. Rob Asgard has determined that there are grammar crimes that can actually prevent you from getting a job. Forbes employee Zack O’Malley Greenberg has even shown that musicians who earn the most are almost always those who use grammar the best.

Now major brands are participating in this. For every company that becomes its own content producer, from tweets and blogs to billboard advertisements, the ability to provide error-free material is key.

While? as few people can find a grammatical error on a LinkedIn corporate page, serious errors (in Continue reading

Life Tutorials and Marketing Tricks from a Cool Advertiser

One of the coolest advertisers in the world, Rory Sutherland, executive creative director of British Ogilvy, about intangibles, potatoes and breakfast cereals.

It suddenly dawned on me (after so many years in business): what we create in advertising – these intangibles, values ​​of perception, brand, in a word, intangible values ​​- have a bad reputation. And in vain. Think about it, if in the future there will be few material values, then we will have only two options.

Living in a world that has become poorer that people for the most part do not like. Or live in a world where it is intangibles that for the most part comprise shared values. They often perfectly replace exhausted labor or limited resources when creating things. Continue reading

Common startup mistakes

A few comments from Sergey Belousov, a well-known entrepreneur, about the mistakes of people who start startups.

– The first mistake: “we all know ourselves.”

The other day I met with a startup who asked for investments. When its founder told me that he knew exactly where and how he would develop, I asked how old his company was and what its turnover was. He replied that six, and this year they plan to make $ 1.2 million. Do I need to comment on his words somehow? For so many years, a person who “knows everything” has not achieved truly serious success. Where is the line that separates the confident entrepreneur, whom we, as a fund, want to see in front of us, from self-confident and stubborn? Frankly – I do not know, this is “chemistry.” But I know for sure that even people really wise by experience understand one thing: they don’t know much and they always need to learn. And even more so, Continue reading

Easy Ways to Keep Your Website Visitors Longer
You have worked hard creating your site. Then why doesn’t anyone stay longer to read your content? A high bounce rate - that is, a large percentage of visitors who…

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8 incredible business ideas originated in Asia
Asia is home to over 50% of the world's population. There completely intertwined cultures, traditions, rituals; and more and more people are attracting and attracting mysterious Asian countries. But Asia…

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Common startup mistakes
A few comments from Sergey Belousov, a well-known entrepreneur, about the mistakes of people who start startups. - The first mistake: "we all know ourselves." The other day I met…

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New business idea for women: tailoring luminous backpacks
I’ll tell you my story of starting a family business. At the age of 30, while on maternity leave with my second child, I was looking for a job for…

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